• Cash flow is about the cash inflows and cash outflows
  • Cash inflows (incoming money - so sales revenue)
  • Cash outflows: money business uses to run the business

Financial Health of business -

  • measured with cash flow forecasting and cash flow statements
  • helps managers make sure there is enough money to pay for the business operations

Profit vs Cash Flow

Cash flow how much money comes in and goes out. Is there enough money coming in to pay for things

Profit: retained earnings after paying for business expenditures